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Social Media articles

Discover tips and tricks to improve your video strategy on social networks.

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How To Make A Youtube Outro With an Online Video Editor?
Social media
11/07/2025

How To Make A Youtube Outro With an Online Video Editor?

Remember: the outro of your YouTube video is as important as the intro, as it prompts your audience to action. We will tell you how to do it.

How Social Media video maker can help you create Snack Content
Social media
27/06/2025

Create relevant snack content with social media video editor

Create snack content that captures your audience's attention! Learn how to use social media video editor to boost visibility with Pitchy.

Video interview: The Complete Guide
Social media
26/06/2025

Video Interview Guide: Best Social Media Format for Each Platform

Discover how to create engaging video interviews with the right social media format. Tips for Facebook, Instagram, LinkedIn, Snapchat and Twitter.

Woman makes promotional videos
Social media
25/04/2024

The Power of Promotional Videos to Engage your Audience

Engage your audience with captivating promotional videos. Learn how to create amazing video content for your brand. Dive into the world of promotional videos!

Social media
17/04/2024

Enhancing Internal Communication through Engaging Videos: Strategies for Success | Pitchy

Explore strategies for enhancing employee engagement through effective internal communication videos. Your internal communication videos will never look the same! 

video corporate marketing
Social media
04/04/2024

Unlocking Success: Implementing Video in Corporate Marketing Plans

Unlock the potential of your corporate marketing strategy with video. Discover how video marketing captivates audiences, fosters emotional connections, and drives results.

How to Make a Good Youtube Outro?
Social media
27/10/2023

How to Make a Good Youtube Outro?

With a good Youtube outro maker, you will enhance your corporate videos, and be clear about the action you want from your audience. Explore our easy-to-use Youtube outro maker!

How To Make A Social Media Video For Your Company?
Social media
11/09/2023

How To Make A Social Media Video For Your Company?

Make a social media video to effectively communicate your corporate news. We explain how in this article.

Social Media : engage with the video

Social media have become essential for communicating and engaging with your audience. In this content-saturated environment, video is by far the format that captures attention and generates authentic interactions.

Why is video so important on social media?

Compared to other formats, video captures attention almost immediately and keeps viewers engaged for longer. It is a simple and effective way to deliver your messages in an impactful way. According to a study by Wyzowl, 86% of consumers say they would like to see more videos from their favorite brands.

LinkedIn video format
Beginner video editing software

How to adapt your videos to each platform?

Each social network has its own habits and expectations when it comes to video content. Here are a few tips to get the most out of each platform:

Instagram icon

Instagram

On Instagram, focus on vertical videos for Stories and Reels. For the Feed, square videos are by far the most successful.

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Facebook

This social network accepts a little bit of everything, but square or horizontal videos with captions capture attention better, especially in news feeds.

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LinkedIn

Here, professional videos really matter, especially when it comes to sharing testimonials or insights. Choose square or horizontal formats.

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YouTube

For YouTube, classic horizontal videos are still the standard, but vertical Shorts are gaining popularity. Create short, impactful formats to quickly catch attention.

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TikTok

TikTok is primarily mobile and vertical. Short, dynamic, and engaging videos perform best. Humor, trends, and visual effects catch the eye and encourage sharing.

Pitchy simplifies video creation for your social media channels

Pitchy allows you to easily create videos adapted to each social media platform. Customize your content in just a few clicks, without any technical skills: subtitles, voiceovers, animations... then share them directly on your favorite platforms.

video online video editing
video online video editing
video online video editing