Communication articles
Find all our practical tips for creating effective communications videos!
When To Include Video In Internal Communication?
Companies have generally started to create videos for their marketing communication before using them for internal communication. Compared to traditional internal Intranets and emails, video is a much more effective way to engage employees. Video is the essentialtool for any company that aims to improve communication within its departments.
The new challenges of internal communications
The digitisation of communication methods, the proliferation of spokespersons and the advent of the social media are profoundly changing the objectives of communications departments. What are the challenges in 2019?
What Video Formats to Use in Your Business' Digital Projects
In this article, we propose different video communication strategies that can replace those of traditional communication media (PowerPoint / computer graphics / printed testimonials, etc.) in addition to strengthening in-person and event communication strategies.
Digital Transformation: How To Engage Your Team
According to a study from 2015 – yes, that early! – companies with the highest level of digital maturity were 26% more profitable than others and had a 12% higher valuation in financial markets compared to their counterparts (in La transformation digitale des entreprises, les bonnes pratiques, Eyrolles, 2015). That is to say, company performance and competitiveness relies on their digital transition. The digital transition specifically involves three challenges: digitising company departments, exploiting data in all departments and establishing a new customerfocused business approach.
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