15 octobre 2021

Video interview: why include Fast and Curious in your onboarding process?

Have you heard of the Fast and Curious interview? This video interview format is very popular among French companies to introduce their new employees.

Find out more

7 octobre 2021

Motion video: how to create your own in 6 steps

A motion video will allow you to set a message in motion. You can quickly create one. We explain everything here.

Find out more

5 octobre 2021

This month's top 3 customer videos

As we do every month, we choose the three videos made by our customers that stand out the most. Here is our October podium.

Find out more

28 septembre 2021

Video creator: how to use it to collaborate with influencers?

Find out how video creator is a great way to collaborate with with influencers as part of a digital marketing strategy.

Find out more

8 septembre 2021

8 successful contents on social networks using intro maker

With the intro maker, you can give your target audience a real experience. The proof is in the pictures.

Find out more

1 septembre 2021

Personalised video maker: why integrate it into your strategy?

Today, personalised video allows you to address each person specifically in your marketing strategy.

Find out more

20 août 2021

Video presentation: create your storyboard

Here, we are not talking directly about video editing, but about storyboarding, to be done before your video presentation.

Find out more

16 juillet 2021

Video presentation: how to make a beautiful animated infographic?

Whether for internal company reports or external communication, animated infographics are becoming increasingly popular in video presentation.

Find out more

6 juillet 2021

Corporate video: 5 steps for a successful customer onboarding

Onboarding is the process of welcoming and training. And to do so, you can use corporate video.

Find out more

22 juin 2021

Marketing video: Promote your sales

The summer sales are almost here: use marketing video to promote them to your audience.

Find out more

15 juin 2021

5 examples of effective event videos

If you work in the event industry and need to advertise in video, here are some examples to inspire you.

Find out more

1 juin 2021

Teaser video: why you need to keep it short

You want to make a teaser video for a product launch or an event? Remember not to make it too long

Find out more

28 mai 2021

Video ads: 5 successful Instagram contents

In this article, Pitchy takes a look at Instagram video, through 5 contents that worked very well.

Find out more

18 mai 2021

Interactive video: make the user want to go further

An effective interactive video must make the user want to click to go further. We explain how.

Find out more

23 avril 2021

Event promo video: communicate about your event

An event is, by definition, a short-lived key moment. So your related communication plan must bring it to life before, during and after it takes place in order to achieve the best possible ROI.

Find out more

22 avril 2021

Video ads: 5 successful contents on Facebook

Do you work in marketing and are looking for inspiration for Facebook video ads? We'll give you some good examples here.

Find out more

21 avril 2021

Presentation video: when and how to use it

In what situations and business contexts should you use product presentation videos? What are the best formats? What rules need to be followed? The Content Factory has created a list of all the prerequisites for using this kind of video as well as trending formats.

Find out more

7 avril 2021

Marketers' video wish list for 2021

Video, the secret weapon of innovative and successful marketing strategies It's actually no secret that video is at the heart of corporate content strategy. A dynamic, modern, engaging but also human media, video is now greatly used by every CMO. As a management, information, promotion and training tool, video has also become a "link keeper" with stakeholders (employees, customers, partners...) with the arrival and growth of remote working. To face the challenges of costs, production time, and lack of agility, an increasing number of organisations have chosen to gain autonomy on the creation aspects.

Find out more

24 septembre 2020

7 Key Benefits of Marketing Video

What are the advantages of video product presentations? Below is a list of 7 good reasons for adopting this best practice in your marketing and business strategies.

Find out more

31 août 2020

Prerequisites and context for using product presentation videos in 2020

How to produce your product video The Content Factory has listed and analysed a typical panel of product videos to give you inspiration and tips for making product video scripts.

Find out more

15 avril 2019

[Expert advice] Video is the main ambassador of your event

Soraya Cabezon, Head of Content at the think tank EBG, explains why you can’t have an event strategy without video.

Find out more

18 mars 2019

[DECODING] How to use video to increase the impact of your event

In the digital age, the communication mix supporting your event strategy is just as important as the success of your event on D-Day. In this mix, video can be used in many ways to support your events, advertise them and make them last. Event videos are thus the keystone of your communication, because they allow you to create a visitor experience and engage your public in the long term.

Find out more

15 février 2019

What Type of Video to Use in Your Video Marketing Automation Strategy

How can you cover the whole of the buyer's journey with video? What is the most suitable content for each step of the funnel? How can you build your editorial planning accordingly?

Find out more