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Get inspiration and tips to take your video skills to the next level.
Video creation: 10 questions to define your charter
Armed solely with their graphic charter, companies mistakenly venture into video production without having taken the time to establish a video charter. A video charter comprises a set of elements to be defined in order to effectively design your video:movement, changes in typography and colours, transitions, etc. This section lists all the prerequisites for venturing into video creation, through 10 questions.
Video interview: Employees, your Best Hiring Tool
An employee interview gives candidates a degree of added value information. It allows them to project themselves in an immersive way. A good practice for recruitment in 2021 on which innovative companies, recruitment platforms and job boards are betting!
How to Use Video to Communicate Brand Highlights
What video fromats should you use to communicate about your upcoming events?
The power of tutorials for managing your digital project
Video tutorials now play an essential role in employee training, especially when it comes to consolidating and training teams in new digital solutions.
Marketers' video wish list for 2021
Video, the secret weapon of innovative and successful marketing strategiesIt's actually no secret that video is at the heart of corporate content strategy. A dynamic, modern, engaging but also human media, video is now greatly used by every CMO. As a management, information, promotion and training tool, video has also become a "link keeper" with stakeholders (employees, customers, partners...) with the arrival and growth of remote working. To face the challenges of costs, production time, and lack of agility, an increasing number of organisations have chosen to gain autonomy on the creation aspects.
Presentation video: when and how to use it
Find out inspiration and tips for making impactful product videos.
How to celebrate the highlights of the year
How do businesses communicate about their highlights?Content Factory has identified the main communication channels and media for you. Here’s our analysis.
Why communicate about highlights?
Rather than retreating from public view, companies are increasingly communicating on topics that are sometimes far removed from their core business. So communicating about highlights and celebrating them allows companies to associate their brand with new topics. This makes it possible not only to supply their news feeds with new content but also to anticipate the contents to be produced as much as possible. The technique also has the advantage of working simultaneously on several communication projects such as e-reputation and the employer brand. But certain rules should be followed.
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