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Market Your Training Courses Using Video | Pitchy
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Pitchy    Solutions    Formation video    Training Video Catalogue video

Training Video Presentation

Why use video to promote training courses?

A common predicament: you offer professional training courses and find it’s often difficult to highlight them without talking about their objectives, duration, dates they’re offered and other important details. There’s lots of text and information to include that both trainees and training managers will need to wade through. Providing information in video format is a great way to help you talk about the training courses you offer in a fun, engaging and concise way. Choose video for training course presentations!

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Teaser / Highlight reel Video
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Video Presentation

How to use video to talk about your training catalogue?

Whether you offer a wide range of different training courses covering a variety of themes or specialised sessions that focus on a particular topic, it’s important to share your training catalogue. The goal is to keep a website visitor interested and improve your visibility.

Most of the time, organisations communicate about their training programmes with long blocks of text separated into large sections that regularly seem to follow a standard blueprint. A training manager very often has to look at many available offers and ultimately decides on the simplest and clearest option when they make their purchase. How can you convince them that you offer the training they’re looking for? This is the time to stand out in the crowd. By using video for your training course presentation, you’ll be able to convey all the information needed by everyone involved, from the intern to the training manager: topic, goals, duration, location, price and more in a short time and in a format that will be sure to catch – and hold – their interest.

Your marketing strategy will also have the chance to benefit from your decision to use the video format to promote your training courses. Publishing a video catalogue to highlight your training courses, or even creating a teaser video for each of your courses, will improve your organic SEO results. You’ll have a video highlighting the benefits of your product on each of your training pages.

Why should you use Pitchy to get into video?

If you haven’t started using video or don’t have the tools for creating your own films by yourself yet, then Pitchy is just the solution you need.

Produce your own videos quickly, whenever you want, with professional results. With Pitchy, you get access to multiple features like a variety of animation templates, different video graphics, subtitles and voiceover options, and more. You’ll get support from a dedicated video expert who’ll be available to you throughout our partnership.

Increase the impact of your training with videos
  • The 3 steps of video training
  • Video improves engagement and recall
  • Analyse the KPIs of your video training
  • The video formats that are most often used for training
  • The new trends in video training
Free download
Make your own video infographics starting from scratch
  • Determine the purpose and the audience of your infographics
  • Write the script
  • Collect all the data you will need
  • Create a first image version of your infographics
  • Start using the web video editor to make infographic videos
Free download
The 6 key stages in the storyboard
  • Set the objectives
  • Think about your messages
  • Know your audience
  • Anticipate the distribution
  • Set a duration
  • Speaking to the camera or voice-over
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