E-learning video: enhance the learning experience
Why Mooc or e-learning video?
E-learning programs are increasingly emerging as one of the most promising methods for online training within companies. Different formats are emerging to meet a multitude of needs: Mooc, Spoc, Cooc, etc. This way of learning is now widespread, nevertheless it requires the production of a large amount of educational content. The video can be improved by integrating all types of information: image, text, computer graphics, Q / A… Flexible, it allows you to complete training, face to face or from distance, while adapting to the target audiences, duration and budget.
Train your employees and get more learners through elearning course
Educating your employees on the newest technologies or strategies (or other topics)of your brands is essential to keep up with the market and with your competitors. Yoi will appear as experts. While creating written material is relatively quick and inexpensive, learning by only reading is not that effective. The most efficient way for information to get memorised is through animated video on learning platforms. That is why presenting concepts, complex or not, with the medium of an explanatory video and short animation, will help your employees and your company. Video platform is the best educational tool you can have for an elearning course! You can combine videos, texts, pictures, sounds, infographics, testimonials and let the information print itself in the mind of people. Ac a result, your message will be more remembered and yoi will get a lot of views, because your content will be seen many times (especially if it can be watched on smartphones, and if you add it on a specific page, on an internal blog...).
Impress your potential customers with elearning course that creates emotion, that tells a story
Those e-learning videos can also help show your abilities to clients. When you need to explain a certain concept, you want to implement in a strategy: one that informs them with the most digestible medium will greatly help their understanding while showing a very professional facet. Videos will demonstrate your ability to synthesise content and your clients will definitely appreciate learning through video, rather than only receiving a boring text document that may not properly convey what you want to say.
In addition, choosing video examples (with images and details) as a training method is great for your internal efficiency, but it is also a great way to attract clients. Show potential customers that you are paying attention to the market changes, helping you become leaders amongst your competitors. Educational videos will be your competitive advantage to gain more clients. Make a few educational videos available on your website so that your position on search engines improves.
95%
of the video message is retained by an internet user compared to only 10% of a text message.
E-learning videos, a flexible medium
Make a few educational videos available on your website so that your position on search engines improves.
95% of the video message is retained by an internet user compared to only 10% of a text message.
Depending on your goals, you can easily shorten or elongate your videos, and you can choose the difficulty level for your different target audience. Videos are a very flexible medium to learn with. Viewers can either choose to watch them in groups, during an employee training program, or on their own. To get started, find a topic you want your employees to learn about and a target audience, then let Pitchy software guide you for the rest.
- The 3 steps of video training
- Video improves engagement and recall
- Analyse the KPIs of your video training
- The video formats that are most often used for training
- The new trends in video training
- Determine the purpose and the audience of your infographics
- Write the script
- Collect all the data you will need
- Create a first image version of your infographics
- Start using the web video editor to make infographic videos
Emmanuelle Leduc, Head of Project Contributions and Deployment at BNP Paribas 
Olivier Pottier, Head of Education at Orange 
Delphine Gloux, Project Manager & Designer / Innovation Lab at IT-CE - Complete demo
- Examples of customer video creations
- Offers and prices
