Training Video Maker: achieve your corporate educational goals
Video is an unbeatable tool for everyone working in training and human resources. Incorporate this animation into e-learning, remote training, webinars, YouTube channels for professionals and more. This medium has a number of advantages for all trainers and companies who want to help their employees increase their skills and improve their knowledge, thanks to training videos and explainer video examples. The learning effectiveness provided by training videos is its top benefit: for example, after reading a text or hearing an audio message (voiceover), only 10 percent of its content is retained after three days compared to 65 percent retained for short videos! Memorisation is much better with a whiteboard explainer videos, which is why live-action videos are often used in business training programs. Infographic and motion graphics are highly appreciated by professional viewers because they often learn the content better in this engaging format, with a better result. E-learning videos are often considered by animators, designers and customers as more authentic than a simple visual presentation with static slides. With one or more videos, the number of engaged participants increases and the number of people who abandon the training course decreases. Pitchy’s online training video editing software makes it easy for human resources departments to create HR videos, and helps training companies and independent trainers to produce engaging training content and promote their services on their website and social media. You will be able to create your story according to your explainer video script, to add template, humor, and even cute cartoon figures.
While recording an explainer video for your company, remember that, if you want to make a short video of this kind (or other effective training videos) and get more inspiration for your brand or market, you can ask for a free demo of Pitchy, and a free quick consultation: you will discover our tools, screencasts, items, captions, images, features, recording and popular formats for interactive videos and friendly little animation. Our CSM team will also give you some tips to use the platform faster and efficiently, step by step, and will give you the feedback you need. And we also have an app if you want to make your explainer video with your smartphone.
E-learning video to get a lot of views
E-learning, also known as a perfect example of online training, is an excellent way to train many professionals as efficiently as possible, with a good script, an efficient storyboard, great features and a short video. Using these sort of training videos makes learning fun and easily accessible for viewers, from anywhere at any time. You will use both visuals and audio. And do not hesitate to use humor: mot of the time, it is appreciated by trainees.
The tutorial overview covers the key training topics, as well as the essential information to be retained. Video is a richer and more engaging format that holds the viewer’s attention and makes it easier for them to remember information.
The training overview covers the key training topics, as well as the essential information to be retained. Video is a richer and more engaging format that holds the viewer’s attention and makes it easier for them to remember information.
Training report
The training overview covers the key training topics, as well as the essential information to be retained. Video is a richer and more engaging format that holds the viewer’s attention and makes it easier for them to remember information.
Training teaser trailer
Video teaser trailers aren’t just for the cinema. An engaging training teaser convinces your users to sign up for and complete the training, depending on the topic. Using this method makes it easier to send invitations to learners, make people interested, and most importantly, get more registrations for training videos.
Training video catalogue
At companies that offer many training options to their employees, it can be difficult to choose the most appropriate module(s) and topic for your audience. A video catalogue will help your employees explore all the available training sessions, through interactive videos.
Work behaviour
Several occupations require people to know how to behave safely from the moment they begin a job. By talking about such behaviour in a video, employees will memorise the message better. And because it will be available at all times, it can easily be watched again.
Solution tutorials
A video tutorial is almost a must-have in the digital age when instructing on a new solution. The needs of customers or leads change very quickly and a company must make its solution simple and quick to master. A tutorial will explain a solution in detail and also make the company look like an expert in its field.
How to make a good video training?
Define the terms, measures and protocols
Even if your e-learning video should not be longer than a certain amount of time, at the risk of losing the trainees’ attention, take the time to define terms. Without them, it will be impossible to go any further in the learning process. Devote one or more sequences to the definitions: you can even combine voice over and running text for this purpose.
Highlight the main information
You need to prioritise your knowledge, at the risk of discarding some of it if it overwhelms the audience with too much information. There are several ways to highlight key concepts:Divide your video content into chapters, delimited by sequences that announce the next chapter. Numbering them will make it easier for your users to find their way around (step 1, step 2, etc.),Highlighting key words and notions, with an attractive font: think about this when you edit your video with visual sequences.You can even use basic shapes, such as circles, around the concepts to be displayed (a button, an icon to be clicked on, a URL, a toolbar, etc.).
In your video, focus on a single concept, a single topic, shown in titles
Golden rule : one concept (or one topic) per educational video. This rule has led many companies to introduce microlearning in a video lasting no more than five minutes, with knowledge that is quickly understood by viewers. Your teams can take a short training session during their working hours, which will not disrupt their entire schedule, unlike time-consuming training sessions, which can last several days and contain lots and lots of information.
In addition, if your video is segmented into distinct concepts, it will be easier for learners to identify which points have been assimilated and which ones need to be reviewed. All these topics must be defined in your storyboard: you can make several clips on a more general topic, all short animated videos, each one treating one particular topic.
Customise your e-learning video
Animation will be better absorbed than face-to-face speech in an e-learning video. But it is also important not to just stick to vague concepts and generalities.
- The storytelling aspect, and this is perhaps the most important: think about “telling a story” to your audience.
- Soundtrack. Make sure you choose the right sound, but also the right volume.
- Tone: be reassuring, articulate, and don’t give a harsh impression.
Training videos help you reduce costs
Making video tutorials a training tool means allowing your employees to learn from home, with templates, animations, subtitles and voice-over for your awesome training videos.
Each training video tutorial should have a specific goal. For example: how to use a software? How to create a corporate video with the online editing tool? How to use the CRM tool? How to use software?
Organising your Drive is a way to make life easier for the different departments: each department has its own tutorial video, according to its specific needs (e.g.: HR payment software, emailing software for marketing, etc.).
Thanks to this content library, you can considerably reduce certain costs, such as the travel costs of external trainers.
You will also be able to make quick updates to refresh information if needed.
Video tutorials make onboarding easier
This practice should be an integral part of your onboarding process, so that new employees quickly become familiar with your tools, your values and your product or service.
On your internal Drive, store all of your tutorial videos so they can be viewed at any time. This way, you won’t have to bring in an outside person every six months to train new hires; they can always watch your videos.
Thanks to the tutorial video, you’re saving time.
Video promotes memorization and autonomy.
Here are some figures:
- 59% of executives prefer to watch a video rather than read a text,
- 96% of companies say that video improves the quality and speed of their employees’ training.
The advantage of a video, compared to a traditional training, is that you can consult it as many times as you want. Rather than having to pick up the most important information on the fly, you can watch a tutorial video several times and go step by step. Everyone can learn at their own pace, and in complete autonomy.
- The 3 steps of video training
- Video improves engagement and recall
- Analyse the KPIs of your video training
- The video formats that are most often used for training
- The new trends in video training
- Determine the purpose and the audience of your infographics
- Write the script
- Collect all the data you will need
- Create a first image version of your infographics
- Start using the web video editor to make infographic videos
Emmanuelle Leduc, Head of Project Contributions and Deployment at BNP Paribas 
Olivier Pottier, Head of Education at Orange 
Delphine Gloux, Project Manager & Designer / Innovation Lab at IT-CE - Complete demo
- Examples of customer video creations
- Offers and prices
