Advertising videos: the standard in display ads

Time and time again, studies have unanimously pointed to video as the most engaging advertising format for many brands – and by a wide margin at that. The advantage? More dynamic and enjoyable for potential purchase on amazon for example, video ads are a form of media trend that allows advertisers to communicate widely, with better results. In addition, it builds loyalty more effectively than they could with a static banner with cta or article excerpt on linkedin for example. When you launch a display ad campaign, you need attractive, powerful content in order to grab the attention of internet users and hold their interest, as viewers. Unfortunately, when it comes to videos via social media, it’s all too common for campaigns to fail because of poor ad content provided by marketers. Read on to learn how an advertising video production platform can significantly improve the click rate and visibility of a brand or product. Many benefits and a better result with these types of formats, whatever your goal is. Make your customers happy with better video content and a great story to tell: they will be able to watch easily on their smartphones in the subway for example (if your consumers are a majority of mobile users of course). Here are some tips and useful information from us, to bring emotions to video, and the importance to raise awareness about your company among your consumers. Avoid linear video ads! Be original and creative!