Internal video communication
Why use internal video communication?
Internal communication avoids the silo effect of information and promotes employee engagement. For this type of communication, video has the advantage of capturing attention while sharing messages in a more user-friendly way. Videos also make it possible to respond to a large number of internal communication needs: announcements, alerts, regulations, awareness-raising, good practices, etc. Use your different channels to spread information. You can repeatedly display your announcements onto the company’s screens, send the videos to your communication channels or put the videos within an email.
Quarterly/annual review
From listed companies to smaller structures, the production of quarterly or annual reviews with videos as communication support is much more dynamic than long, quantified reports. Data visualisation is very popular for transmitting essential information. Present your company’s figures and highlights of the year by the medium of video. Celebrate the successes with your collaborators to improve the team’s spirit and spread some messages to encourage your colleagues in case of a failure or difficulties. Video will capture the attention of your co-workers and not bore them with long texts and data.
Human resources appreciation
Most companies value initiatives are taken, and projects carried out by their employees. Healthy and stimulating, this approach must be supported by internal and/or external communication: video is often the most suitable medium for reaching a wide target. These videos used as communication supports can be really helpful in case your teams are spread out and have limited occasions to discuss work. These will inform employees on what tasks are assigned to other people and what projects they took on. Rewarding your successful team members with valuable recognition will greatly improve their motivation and boost their engagement. As external video communication tools, such videos can attract potential candidates for a position within the company. They will be able to notice that employees are cared for and will want to join your business.
Internal newsletter
Lots of information is sent through a company’s internal newsletters. Increase the open rate of your newsletter and increase the number of views by using a video. Videos are dynamic and interactive, which increases employee engagement.
Team communication
Communication within teams is essential. It’s important to share things such as how the staff is getting organised throughout the week, practical rules, answers to everyone’s questions, etc. Video is a fun and easy way to share these messages with everyone.
Rules and good practices
Every employer must ensure the safety of all its employees in the workplace. Using video to present barrier gestures, tutorials, best practices... is an effective way to get your employees’ attention.
- Strategy: The new challenges of internal communications
- Inspiration: 5 essential corporate communications tools
- Operational aspects: When to include video
- You spend too much time creating videos
- You are now aware that video communication is key but you are missing the skills
- You are wondering whether to produce video content in-house or outsource it
- You are looking for the ideal solution for your current and future video needs
Emmanuelle Leduc, Head of Project Contributions and Deployment at BNP Paribas 
Alexandre Guerfal, Deputy Head of department DECADE IGPDE 
Delphine Gloux, Project Manager & Designer / Innovation Lab at IT-CE - Complete demo
- Examples of customer video creations
- Offers and prices
