HR Video: humanizing corporate relations
Why have a video for human resources?
On average, a person retains 20% of what they hear, 30% of what they see and 70% of what they see and hear. Video is therefore a key tool for training teams (MOOC, tutorials...). In the same way, video is essential to attract the best talents and to retain them. It allows you to convey an innovative image as well as your company's culture and strategy.
Recruitment campaign
Use a media such as video which allows recruitment campaigns an optimal distribution. Attractive and original, an HR video can quickly become viral and thereby increase the visibility of a company and its vacancies.
Video portrait
The job Portrait in video allows a better comprehension of missions and issues for the post, and even to promote the know-how of the company's employees. A video is ideal for a first immersion in the company.
Employer brand
For a company, highlighting your employer brand is essential in order to spread your recognition. Making the choice of video to arouse the interest of its candidates and employees is now essential. Making a video available for future candidates allows to create a first interaction with a brand.
Onboarding new employees
An explanatory video is essential these days when creating an effective onboarding program. It allows employees to consult them at any time and as many times as necessary.
Quality of work life and safety communications
Quality of work life and safety are very important topics. Video can be used to raise awareness on these aspects from the moment employees are onboarded and show that the company can provide the necessary resources. Video is an ideal tool for helping assimilate work life and safety rules.
- When to use a Fast & Curious interview?
> Employee interviews
> Director/Decision-maker interview
- How to design an effective Fast & Curious
interview?
> Scripting
> Framing
> Filming
- Outline the onboarding process
- Announce the new arriva
- Pre-onboard the new employee
- Welcome new hires using video
- Introduce new hires
- Use video to train employees
- Determine the purpose and the audience of your infographics
- Write the script
- Collect all the data you will need
- Create a first image version of your infographics
- Start using the web video editor to make infographic videos
Emmanuelle Leduc, Head of Project Contributions and Deployment at BNP Paribas 
Olivier Pottier, Head of Education at Orange 
Delphine Gloux, Project Manager & Designer / Innovation Lab at IT-CE - Complete demo
- Examples of customer video creations
- Offers and prices
