Keep your customers and salespeople updated on your new offers
If the telecommunications sector is associated with innovation, it is also a sector in motion. Technologies and offers evolve to stay closer to customer expectations. The big names in the sector have understood the importance of communicating in videos: to announce their offers, to train their collaborators or to animate commercial challenges.
4 reasons to embed video in you telecommunications strategy
Train your staff regularly
Video is the indestructible medium in terms of memorisation. We retain 10% of what we read, 20% of what we hear, 30% of what we see. This figure can go up to 70% when we watch a video. A good reason to integrate video in the training of employees and sales force.
Stimulate your points of sale
If on-line sales are increasing, the impulse of going to an agency remains very present. A key place to push your offers, to present the news or simply to stimulate its community of customers. There's nothing better than videos displayed at the premises. These keep customers abreast of what's new during their waiting time and make the agency experience even more digital.
Explain concepts and processes
It is not easy to describe the activities of a telecommunications operator. The deployment of 5G, network issues, troubleshooting a device are often complex to express simply. Video has the advantage of simplifying the subject while explaining complex things: voice, image, drawings, text, or subtitles.
Present clear and attractive offers
Presenting an offer can sometimes seem complicated. It is necessary to specify the conditions, to recall the details while putting forward its advantages. As many parameters for which, video communications will make it possible to guarantee the expected "Wow" factor.
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